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Veronica Beard

Veronica Beard is a New York-based fashion company founded by the designers Veronica Miele Beard and her sister-in law Veronica Swanson Beard.

The biggest inspiration for Veronica Beard’s collections came from the genius of menswear and the ease of having a uniform.

When the first collection was launched in 2010 the designers focused on what would make up the perfect woman’s uniform and it was simple: a classic jacket, a chic top and a cool pair of jeans.

They came down to the concept of designing a “classic-with-a-twist” uniform for busy women and their best seller signature blazer jacker was born.

The Veronica Beard collections have become today a real must-have for every woman’s wardrobe.


  • Julian Fashion, Milano Marittima
  • mytheresa.com
  • farfetch.com
  • Madison Avenue, New York
  • Fillmore, San Francisco
  • Melrose Place, Los Angeles

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